How I Used Creatrix to Create a 30-Day Content Calendar for Busy Service Providers

Recently, I had the opportunity to give away 3 personalized 30-day content calendars to a few service providers owners, and it was eye-opening!

Using the power of Creatrix, an AI platform that helps analyze data and create custom content plans, I was able to offer a personalized content plan and strategy based on their most engaged posts.

Here are a few takeaways from those audits, the changes I recommended, and how easy Creatrix made the entire process.

Where They Were Struggling

Those who entered the giveaway had a few things in common: 

• Inconsistent posting: They knew they needed to post regularly, but lacked a clear strategy

• Low engagement: Despite creating valuable content, they still got low engagement on their posts

• Struggling with what to post: Because of low engagement, they didn’t know what to post and ended up not having a consistent posing schedule

Analyzing Their Content Using Creatrix

Creatrix gave me a clear view of their top-performing content, giving me a birds eye view of their insights on which content types got the most likes, comments, shares, and saves.

Here’s what I discovered:

• Most top-performing posts were videos

• Audience engagement spiked with personal stories

My Recommendations for Each Service Provider

Based on the data from Creatrix, here are a few recommendations I made:

1. Lean Into What’s Working: I suggested doubling down on the type of content that was already performing well, such as personal stories and behind the scenes content. Why reinvent the wheel when your audience is already telling you what they love?

2. Incorporate More Reels and Videos: With video content performing so well on Instagram, I recommended integrating more Reels into their strategy. Creatrix showed that posts with dynamic content (like Reels) typically reached a larger audience.

3. Repurpose High-Engagement Content: One of my favorite strategies! I encouraged the giveaway winners to take their best-performing posts and repurpose them into Reels, stories, or carousel posts. Creatrix made it easy to identify which content to focus on.

4. Create a Consistent Posting Schedule: Based on their audience engagement patterns, I used Creatrix to create a posting calendar that would optimize when and what to post. This way, they could stay consistent without feeling overwhelmed.

Building the 30-Day Content Calendars

With Creatrix’s suggestions in hand, I built out custom 30-day content calendars for each winner. These calendars weren’t just lists of random ideas—they were based on real data about their audience and what was already working.

Here’s what each calendar included:

• A mix of content types: I balanced static posts, Reels, and stories, focusing on the content their audience was already responding to.

• Weekly themes: To keep things cohesive, I suggested weekly themes. For example, one week could focus on educational content, while another could dive into personal stories.

• Out-of-the-box post ideas: I included creative suggestions for posts that would spark engagement, such as polls, Q&As, and user-generated content challenges.

The best part of using Creatrix was seeing the data. I wasn’t guessing what would work, but because I had the data to back up my strategy, it helped create a custom content calendar personalized for each service provider.

Why Creatrix Is a Must-Have for Service Providers

If you’re managing your own content strategy or working with clients, Creatrix is a tool you need in your back pocket. It saves time by showing you exactly what’s resonating with your audience, and it helps you create a content plan that’s not just random posts but a strategy.

By using Creatrix, I was able to:

• Create data-driven content calendars that took the guesswork out of what to post.

• Help service providers repurpose their best content into new formats that would keep their feeds fresh and engaging.

• Boost engagement and consistency for entrepreneurs who were struggling to stay active on social media.

Ready to Transform Your Content Strategy?

Whether you’re sitting on a ton of content you’re not sure how to use or feeling overwhelmed with where to start, Creatrix can make all the difference. And if you’re ready for your own personalized content calendar, let’s chat! I’d love to help you repurpose, plan, and create a strategy that works for you—without the stress.